A thorough post-campaign analysis is essential to ensure the success of your Amazon advertising efforts. This process helps to understand what worked, identify areas for improvement, and plan for future campaigns.
Posts By: Amita
PPCChat | Trust in Ad Platforms | 18th June 2024
This week’s PPCChat discussion centered around “Trust in Ad Platforms” sparked by Google Ads’ decision to halt credit card payments for some advertisers. Here is the screencap of the entire session hosted by Julie F Bacchini.
PPCChat | The Great Keyword Pausing of 2024 | 11th June 2024
During this week’s PPCChat session, host Julie F Bacchini had Navah Hopkins from Optmyzr as a special guest who talked about their new study on pausing low-activity keywords. Her study can be found here.
PPCChat | Finding and Retaining Clients | 4th June 2024
It’s crucial for PPC experts to find and retain clients. What challenges do they face in acquiring new clients? What strategies do they use? What is their biggest frustration in retaining clients? These questions and more were addressed in this week’s PPCChat session, hosted by Julie F Bacchini.
Monthly Roundup | Top PPC News | May 2024
The Monthly PPC Roundup offers the latest pay-per-click advertising updates, strategies, and trends. It includes expert insights and tips to help marketers improve their campaigns. Stay informed and enhance your PPC efforts with this month’s top PPC news.