Every PPC expert goes through a PPC struggle in his/her life. What are experts’ biggest struggles in the business side of their PPC and Are they experiencing any struggles talking to clients or stakeholders about the Google and DOJ antitrust trial? These and more questions were answered during this week’s PPCChat session which Julie F… Read more »
Posts By: Amita
PPCChat | Finding Balance in PPC & Life | 7th May 2024
This week’s PPCChat session drew inspiration from Navah Hopkins‘s article which paid a heartfelt tribute to the late, great Mark Irvine and how he encouraged her to “do less.”. Here is the screencap of the entire session where host Julie F Bacchini sought experts thoughts on the struggle areas in PPC, how do they handle… Read more »
Monthly Roundup | Top PPC News | April 2024
Welcome to our PPC roundup, where we delve into the latest trends and updates shaping pay-per-click advertising. Stay tuned for insights that can supercharge your PPC campaigns from dynamic ad features to strategic bidding enhancements. Let’s explore the cutting-edge strategies and tools driving results in the ever-evolving world of online advertising.
PPCChat | Competitive Research in PPC | 30th April 2024
During this week’s PPCChat session, host Julie F Bacchini discussed the importance of competitive research in PPC, how regularly experts engage in any competitive research, whether they use any tools and any roadblocks or frustration they encounter.
Tinuiti’s Digital Ads Benchmark Report for Amazon & Paid Social | Q1 2024 | Key Highlights
Tinuiti, a U.S.-based digital marketing agency, has released the Q1 2024 Digital Ads Benchmark Report, which provides key insights into the latest trends across Google, Meta, Amazon, and other platforms. This report is based on anonymized performance data from Tinuiti’s managed advertising programs and highlights several significant findings.
