Welcome to this week’s PPC News recap! Announcement of new optimization score features and Dark mode in the Google Ads mobile app, LinkedIn targeting for ABM programs, How political Ads impact advertisers and brands and more.
Posts By: Amita
PPCChat | Dealing With Disruption | 3rd March 2020
Hosted by Julie F Bacchini, this week’s PPCChat session has raised concern about coronavirus outbreak affecting experts’ work and daily life, Kind of impact it can have on their clients & agencies, How can they be more protective & be more prepared for a major disruption like this and more.
Monthly Roundup | Top PPC News | February 2020
Here is a quick recap of top PPC posts that were trending in the month of February. Announcement of new Shopping functionalities in Microsoft Ads, Announcement of two new features by Quora: Advanced Match and Conversions Windows, Google Ads released v3_0 of the Google Ads API beta, More relevant ads with IF functions in Microsoft Advertising and… Read more »
4 Ideas to Use Your Search Terms Report
For a healthy Google Ads account, you need to keep reviewing the search terms that triggered your ad. It can be quiet a tedious task to do. The Search Terms Report makes it a little easier, thus saves time.
PPCChat | Keyword Matching & It’s Challenges | 25th February 2020
This week’s PPCChat session was hosted by Julie F Bacchini who sought experts’ views on types of keyword matching, The biggest challenge with the current state of keyword matching, Future of keyword in search and more.
