For a healthy Google Ads account, you need to keep reviewing the search terms that triggered your ad. It can be quiet a tedious task to do. The Search Terms Report makes it a little easier, thus saves time.
Posts By: Amita
PPCChat | Keyword Matching & It’s Challenges | 25th February 2020
This week’s PPCChat session was hosted by Julie F Bacchini who sought experts’ views on types of keyword matching, The biggest challenge with the current state of keyword matching, Future of keyword in search and more.
Weekly PPC News -Achieve Google Ads Optimization Score,Determine ROAS and more
Welcome to this week’s PPC News recap! Continous audience sharing in your Google Ads manager account, Understanding ROAS, Using the Google Tag Manager template gallery, Achieve Google Ads optimization score to 100% and more.
PPCChat | Major Impacts on PPC Industry | 18th February 2020
Hosted by Julie F Bacchini, this week’s PPCChat session was an interesting one. Julie sought PPCers views on the new Google Partner requirements, How the Google partner program should look like, Concerns regarding Chrome announcement to stop all third-party cookie tracking and more.
Weekly PPC News – Microsoft Advertising’s If Function, PPC Automation Trends in 2020 and more
Welcome to this week’s PPC News recap! Availability of v202002 of the Google Ad Manager API, Facebook conversion objective campaigns to grow down-funnel conversions, Top PPC automation trends in 2020, More relevant ad with if function and more.