This week’s PPCChat session was hosted by Julie F Bacchini who sought experts views on the trends they are noticing in the PPC advertising, any theme they have found in the campaigns that are positive or effective, any changes made in the accounts, where are they finding inspiration these days for their campaigns and more.
Posts By: Amita
Weekly PPC News – Microsoft Audience Ads Campaign, Amazon’s Product Targeting Feature
Welcome to this week’s PPC News recap! Amazon’s new product targeting feature, Google Ads announcement to give ad credits to small and medium-sized businesses, Google ended its short-lived test of monthly ad budgets and more.
Quarterly Roundup | Top PPC Posts, Q1 2020
Missed top PPC News that made headlines in the first quarter? Here is the recap of the same. Extension of the deadline to adopt parallel tracking for video campaigns, Some consideration from Google Ads to evaluate your ads and adapt to dynamic market conditions, Complete sunset of accelerated budget delivery, Update to Microsoft Search in Bing through Office… Read more »
PPCChat | Client & Team Communication in the Age of COVID | 31st March 2020
Hosted by Amalia Fowler, in this week’s PPCChat session, experts discussed the changes made to communicate with clients, How changes made in strategies affecting their reporting, How PPCChat community supporting each other during this critical time and more.
Weekly PPC News – Strategies for Unusual Times, Navigating Campaigns Through COVID-19
Welcome to this week’s PPC News recap! Some considerations to evaluate ads and adapt to dynamic market conditions, Microsoft strategies for unprecedented times, How to cut PPC cost during uncertain times, 6 reasons to run responsive display ads and more.
