Welcome to this week’s PPC News edition! Google has introduced three new features on the overview page, Manager account on Google Ads mobile app, Microsoft Advertising’s keyword planner, Practical ways of developing creative solutions to gain PPC success, and more.
Posts By: Amita
PPCChat | Positioning & PPC | 7th July 2020
This week’s PPCChat session was addressed by guest host @aprildunford. It was a learning session for all PPC experts. It drew everyone’s attention to the meaning of the term “Positioning” in the PPC space, Use of storytelling as a tool, and much more.
Weekly PPC News – Introducing Digital Marketing Center, Free Retail Listing To Google Search
Welcome to this week’s PPC News edition! Create Facebook Custom Audience Based On Shopping Activity, Google is testing ads for local business profile, Tips for PPC competitor analysis, Ad labeling for shopping ads on desktop and more.
Quarterly Roundup | Top PPC Posts, Q2 2020
Here is a quick recap of PPC News which was trending in the second quarter! Release of Google Ads Editor v1.3, Updated Quora Ads Manager, Multi-account Google import, Parallel tracking enables a faster and safer user experience, Facebook is expanding its brand safety control, Instagram is providing a mix of monetization tools through Instagram Live and… Read more »
PPCChat | Local PPC | 30th June 2020
Guest host @markkennedysem talked about Local PPC in this week’s PPCChat session. He sought PPC experts’ views on the ways they are using ads for local campaigns, Strategies for ad extensions, How aggressive they are with local landing pages & adding negative locations, and more.