Here is the recap of this week’s top PPC news! Tips to boost Pinterest campaign performance, Adapting PPC strategy in changing times, Google Local Inventory Ads success strategies, Sponsored Brands translation feature, Google’s 6 practical tips for PPC during the pandemic, and more.
Posts By: Amita
PPCChat | Impact on Performance Due to Pandemic | 5th May 2020
This week’s PPCChat session was hosted by Julie F Bacchini who encouraged experts to talk about the changes seen in PPC performance over the past week, Are CPCs down, up or steady in their accounts?,Are they using any smart bidding or other automated bidding strategies? and more.
Weekly PPC News – Extension to Adopt Parallel Tracking,Microsoft’s new Cookie-Based Split Feature
Welcome to this week’s PPC News recap! Google is Stopping bad ads to protect users, Microsoft Advertising is updating the new UI within the ad manager, LinkedIn Ad’s new features, Microsoft’s new cookie-based split feature, and more.
Monthly Roundup | Top PPC News | April 2020
Missed out on top PPC posts published in the month of April 2020? Here is a quick recap. Release of Google Ads Editor v1.3, Q1 2020 Digital Marketing report from Merkle, Availability of product targeting for US seller on sponsored display, Updated Quora Ads Manager, Navigating your campaigns through COVID-19, Multi-account Google import and more.
Merkle | Q1 2020 Digital Marketing Report | Key Highlights
Merkle released its Digital Marketing Report for Quarter 1, 2020 this week. We have elaborated on some of the key findings from the report in this post.