Hosted by Julie F Bacchini, In this week’s PPCChat session, experts discussed how advertising is getting affected because of the recent events unfolding in the US and across the world. How are they managing their clients during these critical times, What PPC community can do to have a positive impact and more.
Posts By: Amita
Monthly Roundup | Top PPC News | May 2020
Here is a quick recap of top PPC posts that were trending in the month of May. Parallel tracking enables a faster and safer user experience, New sponsored brands translation feature, Facebook is expanding its brand safety control, Google’s business guide to adapt digital marketing strategy during COVID-19, Google’s new global content solution “YouTube select”… Read more »
PPCChat | Ad Copies | 26th May 2020
This week’s PPCChat session was hosted by Julie F Bacchini. During the session, experts discussed ad copies in search ads and social ads, Are ad copies working well in these critical times, From where they are getting inspiration for ad copy, What is the process they are following to create new ad copy and more.
Weekly PPC News – Google’s Business Guide During COVID-19, Revisit Extension Feature and more
Welcome to this week’s PPC News recap! A business guide from Google for businesses during COVID-19 pandemic, Ten ways to make your video ads on Pinterest, Introduction of Facebook Shops, 5 key strategies for client communication during COVID-19 and more.
Google’s Expanded Text Ads – Understanding Headline 3 and Headline 2
Expanded Text Ads has made paid search marketing more engaging by offering an extra room for advertisers to display their product information.