Hosted by Julie F Bacchini, this week’s PPCChat discussion revolved around CCPA (California Consumer Privacy Act). Experts poured out their thoughts on the strategies which can deal with laws like CCPA, Any unforeseen consequences of this law, Any changes in the data because of CCPA, and more.
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Weekly PPC News – New Features for Responsive Display Ads, Pinterest’s New E-Commerce Features
Welcome to this week’s PPC News recap! New features for Smart Shopping Campaign and Responsive Display Ads, Image Extension beta, New Instagram Shop & Facebook Pay, Using Showcase Shopping Ads, Pinterest’s New eCommerce Features, and more.
PPCChat | YouTube Advertising | 14th July 2020
This week’s PPCChat session welcomed guest host @coryhenke who discussed the advantages of testing videos on YouTube, The biggest hurdle to test the budget for YouTube, Best ways to evaluate a YouTube campaign with minimal conversion volume and more.
Weekly PPC News – Deadline Extension To Adopt Parallel Tracking, Helpful PPC Tools & Automation
Welcome to this week’s PPC News edition! Google has introduced three new features on the overview page, Manager account on Google Ads mobile app, Microsoft Advertising’s keyword planner, Practical ways of developing creative solutions to gain PPC success, and more.
PPCChat | Positioning & PPC | 7th July 2020
This week’s PPCChat session was addressed by guest host @aprildunford. It was a learning session for all PPC experts. It drew everyone’s attention to the meaning of the term “Positioning” in the PPC space, Use of storytelling as a tool, and much more.