Welcome to this week’s PPC News edition! Google Ads is charging DST fees in specific countries, Change to search term report in Google Ads, LinkedIn’s new playbook to achieve brand and demand goals, How video ad formats can be used as a tool to achieve more in Twitter Ads, Capture leads with promoted answers in… Read more »
Posts By: Amita
How to Increase Search Impression Share?
Before running a paid search campaign, we do our homework with regards to the targeted audiences, bidding, keywords and follow the best practices. But when you do not see the desired results, it’s a wake-up-call to pause and analyze your campaign. One of the performance metric to look into is the search impression share.
Monthly Roundup | Top PPC News | August 2020
Here is a quick recap of what was trending in the month of August 2020. Facebook is preparing its users for iOS14 launch, Maximize conversion bidding in-app campaign, Google’s explanation on the unavailability of the “Text Ad” option from the ads dropdown, Removal for less used targeting options in Facebook, Key highlights of Tinuiti’s Google… Read more »
Weekly PPC News – Quora Ads for Agencies, Asset Performance Ratings for RSA
Edition of this week’s PPC News is here. Asset performance ratings for RSA, Quora Ads for agencies, Impact of iPhone’s iOS 14 operating system on Facebook’s in-app advertisers, Increased active viewers of ad-supported OTT content on Amazon Advertising, and more.
Weekly PPC News- New Performance Planner Features, Tips to Control Automated Bidding
Here is a sneak peek of this week’s edition of PPC News! Budget planning with new performance planner features, Setting up LinkedIn events, The death of cookies and digital marketing, Covid-19 effect on paid media and more.
