Welcome to the PPC News edition. Here is the recap of what was trending in the month of October! A case study to show the impact of search term report change, Google Ads Benchmark Report by Tinuiti for the third quarter, Key findings of Q3 Merkle report, Negative Product Target, a new feature by Karooya… Read more »
Posts By: Amita
Google Ads Benchmark Report by Tinuiti | Q3 2020 | Key Highlights
Tinuiti, a US-based digital marketing agency, shared the Google Ads Benchmark Report for Q3, 2020. Q3 was quite different from Q2 for many advertisers in terms of new changes in the Google Ads platform, Smart shopping & more. Here are some of the key findings from the report.
How to Improve Google Ads Ad Relevance Score?
The one way to improve the ad position on the SERP is to improve your quality score and one of the main contributors of quality score is Ad Relevance.
Weekly PPC News – Tweet Creation Process in Ads Manager, Impact of Google Ads Search Term Report Change and more
Here is a recap of this week’s PPC News edition! Discover deal seekers with Google Ads new features, Set up Microsoft Ads event tracking, Respond to real-time holiday demand with Smart Shopping campaigns, Google Ads search terms report change & Its Impact, and more.
PPCChat | What Does Antitrust Mean For PPC (If Anything)? | 20th October 2020
In this week’s PPCChat session, host Sam sought experts’ reactions on the recent news regarding the justice department suing Google for violating federal antitrust laws, its effect on the entire tech industry & how it is affecting the PPC industry.
