Julie F Bacchini has hosted this week’s PPCChat session. It was a fun chat where she has asked experts’ opinions on some of the topics which hold a strong position in the PPC industry.
Posts By: Amita
Weekly PPC News – New Features In Smart Bidding, PPC Functions & Tools
Here is a recap of this week’s PPC News edition! Framework for native video ad marketing, How Apple’s ios 14 update effecting advertisers, New improvement in Google’s smart bidding, Announcement of sponsored display audiences in the USA and more.
What Are Negative Keywords & Negative Product Targeting In Amazon Ads?
Like Google Ads, Amazon advertising has the option to narrow down your targeting by excluding irrelevant keywords, brands, and products from triggering your ad. In this post, we discuss them in length.
PPCChat | All About Google Analytics 4 | 17th November 2020
In this week’s PPCChat session, guest host Krista Seiden focused on Google Analytics 4. Experts expressed their views on implementing GA4, Any aspects of GA4 which excites them, The difference between GA4 & the one they are using now, and more.
Weekly PPC News – Twitter’s Improved Carousel Ads, LinkedIn Engagement Retargeting
Here is the recap of this week’s PPC News edition! Self-service display advertising solution from Amazon, 4 digital marketing strategies for the holiday season, Twitter’s improved Carousel Ads, Upcoming LinkedIn ads products for B2B marketers, and more.
