What is feed based advertising? What to look for in a third party tool to run feed-based text ads for Search? What is the biggest challenge experts facing with feed-based text ads right now? All these questions and more were answered in this week’s PPCChat session which was hosted by Julie F Bacchini & Andrew… Read more »
Posts By: Amita
Checking & Improving Landing Page Quality Score
A well-designed landing page can turn visitors into reliable customers. While using the PPC channel to bring your eventual customers to the business site, it becomes more important to check the quality score of your landing page and take measures to improve it.
PPCChat | Filtering Out Bad Clients | 6th July 2021
In this week’s PPCChat session, host Julie F Bacchini helped PPCers to express their views on the processes they use to try to filter out problematic clients, things to know to spot potential awful clients, do they have a standard way to back out if they do not get desired client and more.
Quarterly Roundup | Top PPC Post | Q2 2021
Welcome Happy Readers! Have you missed out on top PPC News which was trending in the second quarter? Here is a quick recap of the announcements & feature updates that were able to draw the attention of the experts.
PPCChat | Cookies Are Getting a Reprieve – Now What? | 29th June 2021
This week’s PPCChat session was focused on the recent announcement by Google to extend the support for third-party cookies until 2023. Host Julie F Bacchini sought experts’ thoughts on this development, their predictions, whether they can do anything to help with data loss and more.
