Welcome Happy Readers! Host Julie F Bacchini sought PPCers thoughts on the complexity of targeting in PPC, how specific their targeting is in paid search and paid social, do they have any criteria which help them to decide who should they be targeting and more. Here is the screencap of this week’s PPCChat session.
Posts By: Amita
PPCChat | How To Handle PPC Yikes Moments | 4th January 2022
A very warm welcome happy readers! In this week’s PPCChat session, experts looked back and discussed some of the situations where they had to face major PPC yikes moments and how did they handle those scenarios. Here is the screencap of the discussion which was hosted by Julie F Bacchini.
Thoughtful PPC Blog Posts In 2021
Greetings Happy Readers! PPC blogs are a great place to learn about the industry. These posts help consumers to know crucial threads on paid search, paid social, and much more throughout the year 2021. We’ve compiled a list of some of the most informative blog entries and put them in writing.
PPCChat | The Year in PPC – 2021 | 21st December 2021
Greetings Happy Readers! As the year 2021 draws to a close, it’s time to reflect on how the PPC industry performed this year. Host Julie F Bacchini and other PPCers shared their thoughts on the previous year in PPC, including the most important takeaways, tactics for 2022, and more. Here is the screencap of this… Read more »
How To Use the New Google Ads Experiments
Recently, a lot has transpired in the world of Google Ads. This year, the keyword match type behavior witnessed a significant change, the Responsive Search Ad became the default ad type, and much more. Not to forget, Experiments, previously known as Drafts & Experiments, has undergone a shift as well. What the change is and… Read more »
