In the PPC space, automation brings ease and good results. Google Ads automation tools assist you in setting up automatic triggers for your campaigns. It can be a powerful way to improve a campaign’s performance.
Posts By: Amita
PPCChat | What’s on Your Mind in PPC This Week? | 19th July 2022
Greeting Happy Readers! This week’s PPCChat discussion was focused on what experts are thinking about PPC this week, how is performance max working for them, are clients expressing their feelings about the economy and recession. Here is the recap of the entire chat which was hosted by Julie F Bacchini.
Google Ads Benchmark Report by Tinuiti | Q2 2022 | Key Highlights
The Google Ads Benchmark Report for Q2, 2022 was released by Tinuiti, a digital marketing company based in the US. The following are some of the study’s main conclusions based on anonymized Google program performance data.
PPCChat | Beyond The Click – Leaning Into CRO for PPC | 12th July 2022
Welcome Happy Readers! During this week’s PPCChat session, host Julie F Bacchini sought PPCers views on CRO (Conversion Rate Optimization) for PPC, do they have experience in CRO, is CRO a part of their regular practice to review landing pages, and more.
PPCChat | The Value of PPC in 2022 | 5th July 2022
This week’s PPCChat session was hosted by Julie F Bacchini. Experts discussed on positioning the value of PPC during new business calls, has the value of PPC shifted over the past few years, and are they finding it harder or easier to sell their value as a PPC professional lately.
