What metrics are most important in managing PPC, what metrics do clients care about the most, and in experts’ opinion, what is the most overrated PPC metric, these were some of the questions which were answered during this week’s PPCChat session. Here is the screencap of this entire session which was hosted by Julie F… Read more »
Posts By: Amita
PPCChat | PPC for Lead Gen – What’s Working & What’s Not | 23rd August 2022
Welcome Happy Readers! During this week’s PPCChat session, PPCers expressed their views regarding led gen in PPC, which advertising platforms they are using for led gen PPC, what industries they are currently advertising, and more. Hosted by Julie F Bacchini, here is the complete screencap of the discussion
PPCChat | Google Analytics 4 – Dealing with the Inevitable | 16th August 2022
Greetings Happy Readers! Here is the recap of this week’s PPCChat session which was hosted by Julie F Bacchini. Experts expressed their experience with Google Analytics 4, what is their biggest frustration working in GA4, and more.
PPCChat | It’s Not You, It’s Google Ads | 9th August 2022
Greetings Happy Readers! Host Amalia Fowler sought experts’ views regarding the changes in the Google Ads platform, what is their go-to RSA strategy, what they think about Performance Max? and more.
Monthly Roundup | Top PPC News | July 2022
Missed out on the important announcements & updates from major PPC platforms? Here is a quick recap of what was trending in the month of July. We hope you will find some helpful insights in this month’s roundup.