Monthly Roundup | Top PPC News | November 2022

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Greetings, dear readers! Here is another round of the most important PPC news to keep you updated on the most current changes and advancements in the industry. A few of the enhancements include Google’s plan to phase out similar audience targeting in 2023, video ads on Microsoft Audience Network, and Google ad script for controlling… Read more »

PPCChat | Managing PPC When Tech Is Melting Down | 15th November 2022

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Greetings Readers! Hosted by Julie F Bacchini, this week’s PPCChat session was focused on the recent news of mass layoffs in tech companies like Twitter, Meta etc, what challenges PPC experts are facing, have they seen any impacts on platforms on which they are managing advertising and more.