Greetings Readers! During this week’s PPCChat session, PPCers shared their experiences with Performance Max, did they find PMax performed differently for e-comm and lead gen?, did they face any challenges while setting up PMax? and more. Here is the screencap of the entire discussion which was hosted by Julie F Bacchini and guest host Menachem… Read more »
Posts By: Amita
PPCChat | Answering Client Questions | 7th March 2023
Greetings Readers! During this week’s PPCChat discussion, host Julie F Bacchini sought experts’ views on their clients and stakeholders, do clients ask a lot of questions? do PPCers encourage them by satisfying their queries? and more.
Monthly Roundup | Top PPC News | February 2023
Missed out on the crucial changes and announcements from the leading PPC platforms? This is a brief summary of what was popular in the month of February. The roundup for this month is intended to provide you with some useful information.
PPCChat | Google Analytics 4 – Figure it out or find an alternative? | 28th February 2023
Greetings Readers! During this week’s PPCChat session, host Julie F Bacchini sought PPCers views on the functionalities of Google Analytics 4, have they found any resources which can help them to use GA4 properly? are they finding it difficult to collect the data? and more.
How to find and add Negative Keywords in Amazon Ads?
On the subject of negative keywords, much has already been said. For marketers. negative keywords aid in focusing on the essential search terms for your company and excluding those that are not. They assist marketers in raising their ACoS and are a means of achieving desired growth and success.
