The Q1 2023 Digital Ads Benchmark Report by Tinuiti, a digital marketing agency in the United States, provides insights into quarterly trends for Google, Meta, Amazon, and other platforms. The report is based on anonymized performance data from advertising programs managed by Tinuiti, and highlights several key findings, which are outlined below.
Posts By: Amita
Monthly Roundup | Top PPC News | April 2023
Greeting readers! Presenting another edition of significant PPC news to ensure you are well informed about the latest developments and improvements in the industry. A few of the developments include enhanced GA4 conversion import, new validations for Google ads account names, the coming of generative AI to Google ads, professional service ads in Microsoft advertising… Read more »
PPCChat | When Platforms Meltdown | 25th April 2023
Hello readers! The PPCChat sessions serve as a valuable resource for staying informed on the latest perspectives and challenges faced by the PPC industry’s experts. This week’s discussion focused on the recent Facebook platform meltdown and its impact on PPC professionals, with Julie F Bacchini hosting the session.
PPCChat | AI – Helpful or Headache in PPC? | 18th April 2023
Greetings Readers! AI and PPC are two areas that are becoming increasingly intertwined. During this week’s discussion, host Julie F Bacchini sought PPCers views on the aspects of AI that are helpful for PPC, what is on their AI wish list for PPC and more.
PPCChat | What to do When Ad Performance Is Struggling | 11th April 2023
Greetings readers! Here is the screencap of this week’s PPChat session where experts discussed their experiences regarding performance dip for the accounts they manage, how do they explain this to their clients and more. This week’s session was hosted by Julie F Bacchini.
