To keep up with this ever-changing PPC industry, experts need to be alert and updated. How do they keep themselves updated? , Do economic and technical updates or changes affect their strategies? , Do they wish to have a source that can help them to keep up with all this stuff? These questions and more… Read more »
Posts By: Amita
Monthly Roundup | Top PPC News | August 2023
Have you perhaps missed some of the prominent PPC updates shared in August? Here’s a concise rundown of the content that was gaining attention.
PPCChat | Red Flags & Problem Clients | 29th August 2023
Handling clients is the biggest challenge for PPC experts. During this week’s PPCChat discussion, host Julie F Bacchini sought experts’ views on red flag deal breakers, what they consider to be a red flag while interacting with a client, what traits can make a problem client and more.
Key Elements of the Judgment in the Google Ads Trademark Case
Advertisers may use trademark terms as keywords or in the ad text on Google Ads. However, if using a trademark in an ad causes confusion or weakens its uniqueness, it may result in legal action for trademark infringement.
PPCChat | What’s on Your Mind in PPC This Week | 22nd August 2023
PPC experts are constantly adapting to changes in the platform. This week’s PPCChat session focused on how the economic conditions in the United States will affect Q4 PPC strategies, and whether any specific changes are expected on the platforms. Here is the screencap of the entire session which was hosted by Julie F Bacchini.
