Posts By: Amita

In the lives of PPCers, they all go through phases when they don’t love their jobs and this week’s PPCChat session was based on the same. Host Julie F Bacchini shed light on the time when they felt a lack of enjoyment in their PPC work, Is there a particular part of PPC that tends… Read more »

Here is the screencap of the entire session of this week’s PPCChat session which was hosted by Julie F Bacchini.

During this week’s PPCChat session, host Julie F Bacchini sought PPCers views on changes in PPC testing in the last few years, how they approach testing and what they test most frequently – keyword or audience targeting, ad copy, images, etc

From the end of third-party cookies to navigating PMax strategies and client quries, host Julie F Bacchini tackled it all in this week’s PPCChat, providing expert insights and solutions.