Among PPC professionals, it’s become increasingly common to clarify perplexing and bewildering aspects of PPC to clients. Host Julie F Bacchini sought insights from experts regarding the topics they find themselves explaining to clients more frequently, as well as which ad platforms they find most challenging or perplexing to explain.
Posts By: Amita
How Does Your Inputs Create Powerful Responsive Search Ads?
Ever feel like juggling with headlines and descriptions for your Google Ads campaigns? Responsive Search Ads are here to simplify your life! RSAs automatically tailor the text to each search, keeping it fresh and relevant for viewers.
PPCChat | The Moving Goal Posts of Google Ads in 2024 | 2nd April 2024
During this week’s PPCChat discussion, Julie F Bacchini led the conversation, covering the latest Google Ads metric definition and recent developments regarding how ad strength influences ad-serving capabilities.
Quarterly Roundup | Top PPC News | Q1 2024
Greetings, Readers! If you are eager to stay up-to-date with the most recent PPC developments, this is the right spot! Below is the summary of the announcements, notable feature enhancements and PPC advertising data insight that have piqued the interest of industry experts.
PPCChat | Google Analytics 4 | 26th March 2024
During this week’s PPCChat session, host Julie F Bacchini was joined by Brie Anderson to discuss about “Google Analytics 4.” Here is the screencap of the entire discussion where experts talked about recent changes in Google Analytics 4 and more.